Rely on a bridal boutique because it is highly
specialized, carries interesting lines and
offers customized service.
This is the bride’s insurance that there will
be no disappointments. Too many brides
shop online and risk getting the wrong gown,
the wrong size, or late delivery.
Here’s the service you should expect
from a boutique:
A sales associate will size up your body
shape and size. These seasoned specialists
have a trained, experienced eye.
- They will make recommendations that flatter your
body type and also suit the style of your wedding.
- They will be your advocate if you are getting
too many opinions from ‘advisors’ who may be
- They will ensure that you get your dress on time.
- Many will arrange for an in-store final fitting and
Be prepared to pay a deposit. This is a custom
order, and therefore, a non-refundable deposit of
50 percent or more is generally required. Most
bridal stores will not custom-order a dress until the
measurements have been taken and a deposit is
Put the deposit on a credit card in case
something happens with the order or the store goes
out of business. This shows proof of purchase and
increases the possibility of getting your deposit
back. Get a receipt with the style number, size and
colour of the dress.
The gift of time
Most boutiques advise brides to start searching
for a gown nine months before the wedding. Some
gowns can take five to seven months to be imported
because most are made abroad. Then, allow time for
final alterations. (Check with the store to ensure they
offer alterations and ask about the cost.)
If they don’t offer in-store alterations, they will
usually recommend experienced seamstresses.
Originally published in Today’s Bride magazine, Spring/Summer 2013.